Here is the making of the commercial, which is shown at the end of the clip. I love how the dancing colors combine to make new and interesting droplets. The music is synced perfectly.
According to their blog, Dentsu London brought on biochemist/photographer Linden Gledhill to create something interesting and new. His project is best summed up on the site -
"The project features surreal ‘sound sculptures’ made of dancing droplets of paint captured in extreme detail as they react to sound waves."These ‘color sculptures’ were created by stretching a balloon over a small speaker. Drops of paint were dropped on this balloon membrane. Then, a single sharp note was played the paint was jolted off. The droplets were in the air for just a fraction of a second, but the high-speed cameras caught something magical.
Canon Pixma: Bringing colour to life from Dentsu London on Vimeo.
For more pictures of the project, visit Denstu London's flickr account. My favorite one of the series is at the top of the page. What's yours?
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